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Score Media’s Hardcore Sports Radio Broadcasts Canadian Football League Games on SIRIUS Satellite Radio
SIRIUS Channel 98 brings primetime CFL coverage to listeners across North America
TORONTO, July 9, 2009 – Score Media Inc. (TSX: SCR) today announced it will be broadcasting Canadian Football League (CFL) games on Hardcore Sports Radio (HSR) SIRIUS Satellite Radio Channel 98. Hardcore Sports Radio will offer football fans an extensive schedule of primetime live coverage of CFL games, from the regular season, through the playoffs, to the Grey Cup.
“HSR listeners, both Canadian and American, are avid CFL fans, and we’re elated that SIRIUS is the home of the CFL on satellite radio,” says Mike Gentile, Program Director, Hardcore Sports Radio. “We are looking forward to providing increased coverage and exposure to this great game, and to helping the CFL grow their fan base across North America.”
“With its devoted sports fans and listeners, Hardcore Sports Radio is a great fit for SIRIUS’ expanded CFL coverage featuring every game from every team in the league,” said Mark Redmond, President and CEO, SIRIUS Canada Inc.
In addition to live broadcasts of the Friday Night Game of the Week and selected Saturday games and doubleheaders, HSR will deliver consistent CFL coverage throughout its broadcast schedule, inviting fans to interact with hosts and participate in game analysis.
CFL on HSR Schedule (SIRIUS Channel 98):
|
DATE |
HOME |
AWAY |
TIME |
|
Friday July 3 |
BC |
SASK |
9:00pm(ET) |
|
Friday July 10 |
CGY |
WPG |
7:30pm(ET) |
|
Saturday July 11 |
HAM |
BC |
10:30pm(ET) |
|
Friday July 17 |
TOR |
CGY |
9:00pm(ET) |
|
Saturday July 18 |
MTL |
SASK |
3:00pm(ET) |
|
Saturday July 18 |
WPG |
HAM |
6:00pm(ET) |
|
Friday July 24 |
TOR |
WPG |
7:30pm(ET) |
|
Saturday July 25 |
EDM |
SASK |
4:00pm(ET) |
|
Friday July 31 |
BC |
HAM |
7:30pm(ET) |
|
Saturday August 1 |
WPG |
TOR |
1:00pm(ET) |
|
Saturday August 1 |
SASK |
CGY |
9:00pm(ET) |
|
Friday August 7 |
TOR |
MTL |
7:30pm(ET) |
|
Saturday August 8 |
EDM |
HAM |
6:30pm(ET) |
|
Saturday August 8 |
WPG |
CGY |
9:30pm(ET) |
|
Friday August 14 |
BC |
TOR |
7:30pm(ET) |
|
Saturday August 15 |
MTL |
WPG |
8:00pm(ET) |
|
Friday August 21 |
SASK |
MTL |
7:30pm(ET) |
|
Friday August 28 |
CGY |
TOR |
7:30pm(ET) |
|
Saturday August 29 |
HAM |
EDM |
7:00pm(ET) |
|
Friday September 11 |
HAM |
TOR |
7:00pm(ET) |
|
Friday September 18 |
CGY |
HAM |
7:00pm(ET) |
|
Friday September 25 |
MTL |
HAM |
7:00pm(ET) |
|
Saturday September 26 |
SASK |
EDM |
6:00pm(ET) |
|
Saturday September 26 |
TOR |
WPG |
9:00pm(ET) |
|
Friday October 2 |
EDM |
WPG |
7:30pm(ET) |
|
Saturday October 3 |
MTL |
TOR |
1:00pm(ET) |
|
Saturday October 3 |
HAM |
CGY |
7:00pm(ET) |
|
Friday October 9 |
BC |
EDM |
9:00pm(ET) |
|
Saturday October 10 |
TOR |
SASK |
9:00pm(ET) |
|
Friday October 16 |
EDM |
TOR |
7:30pm(ET) |
|
Saturday October 17 |
SASK |
CGY |
3:30pm(ET) |
|
Friday October 23 |
HAM |
TOR |
7:00pm(ET) |
|
Saturday October 24 |
MTL |
WPG |
2:30pm(ET) |
|
Saturday October 24 |
BC |
SASK |
5:30pm(ET) |
|
Friday October 30 |
TOR |
EDM |
9:00pm(ET) |
|
Saturday October 31 |
SASK |
HAM |
2:00pm(ET) |
|
Saturday October 31 |
CGY |
BC |
10:00pm(ET) |
|
Saturday November 7 |
MTL |
TOR |
1:00pm(ET) |
|
Saturday November 7 |
CGY |
SASK |
7:00pm(ET) |
|
Sunday November 15 Playoff Semi Finals |
N/A |
N/A |
TBA |
|
Sunday November 22 Division Finals |
N/A |
N/A |
TBA |
|
Sunday November 29 GREY CUP |
N/A |
N/A |
6:30pm(ET) |
For more information, please contact:
Sharon Lassman
Director, Communications
Score Media Inc.
416-738-8949
ABOUT SCORE MEDIA INC.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, The Score Television Network ("The Score"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.5 million homes across Canada. Score Media also operates Hardcore Sports Radio, a satellite radio network available across North America on SIRIUS Satellite Radio, and other interactive assets including theScore.com and ScoreMobile. Growing from a team of 60 in 1997 to over 220 employees in 2009, Score Media is a revolutionizing interactive media company.