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Score Media announces 2010-11 Serie A Schedule
Beginning August 28th, The Score will air extensive coverage of Italy’s world-renowned professional soccer league, including three matches a week, with an additional three matches appearing on TLN Telelatino and Fox Sports World Canada
TORONTO, August 19, 2010 – Score Media Inc. (TSX: SCR), today announces its exciting line-up of Serie A coverage for the 2010-2011 season. With three Serie A matches airing on the network every weekend throughout the season along with multiplatform coverage appearing on theScore.com, theScore iPad edition, ScoreMobile and ScoreMobile FC, theScore is the place to be for all of Italy’s world-renowned professional soccer league action. In addition, TLN Telelatino and Fox Sports World Canada will collectively air three live matches per week, with further extended coverage on EuroWorld Sport and Spanish language coverage on TLN en Espanol.
“Serie A is home to some of the most thrilling action in soccer throughout the world,” says James Sharman, Host, The Footy Show. “With a goal of exposing this international brand to an even wider national audience, The Footy Show, now airing twice a week, welcomes Serie A to The Score. Get ready for the action to begin.”
As the full digital rights holder of Serie A in Canada, theScore.com and its newly launched iPad app, theScore iPad Edition, will be streaming full matches, showing highlights and features, providing up-to-the-minute stats and standings and showcasing live chats for soccer fans across Canada. On theScore’s leading mobile apps, ScoreMobile and ScoreMobile FC, fans will find live scores and box scores, live blogs of key matches, video features and highlights as well as news headlines, stats and standings. With a full multiplatform offering, theScore has got you covered wherever you may be.
The Serie A season will kick-off on theScore with a live double-header on Saturday August 28, featuring Udinese vs. Genoa at 12:00 PM ET, followed by 2010 Serie A runner-up AS Roma vs. Cesena at 2:45 PM ET. The live action will continue on Monday August 30 at 2:45 PM ET when Bologna will take on Inter Milan, winners of the 2010 Champions League, Scudetto and Coppa Italia.
Check out http://tv.thescore.com/programs today for the 2010-11 Canadian Serie A broadcast schedule.
For more information, contact:
Sharon Lassman
Director, Communications
Score Media Inc.
416-977-6787 x2217
About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, The Score Television Network ("The Score"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone and Android devices. Score Media also operates Hardcore Sports Radio, a satellite radio network available across North America on Sirius Satellite Radio. Growing from a team of 60 in 1997 to over 230 employees in 2010, Score Media is a revolutionizing interactive media company.
