Score Media Reports Strong Q1 Growth Across All Platforms

TORONTO, January 13th, 2011 – Score Media Inc. (TSX: SCR) today announced its financial results for the first quarter ended November 30, 2010:

• Revenue for the quarter ended November 30, 2010 increased by $0.5 million or 4% to $11.9 million compared to $11.4 million in the quarter ended November 30, 2009
• Excluding the impact of the $0.8 million CRTC Part II fee reversal in the comparative period in fiscal 2010, EBITDA for the quarter ended November 30, 2010 increased by $0.1 million or 5% to $2.6 million, from $2.5 million in the quarter ended November 30, 2009.

“Our business continues to evolve quarter after quarter and this quarter is no exception,” says John Levy, Chairman & CEO, Score Media Inc.  “Our growth in both revenue and EBITDA gives us continued confidence in our business and product roadmap and leaves us well positioned to deliver on exciting new offerings planned for this coming year.”

• The Company acquired 20% of NuLayer Inc. (“NuLayer”), a mobile and web development firm. The deal with NuLayer, creators of theScore iPad Edition, brings increased technology development capabilities to Score Media.
• On November 17th, the Company in partnership with Gillette announced that Brent Furtney was crowned the winner of Gillette DRAFTED 2
• theScore announced its NBA schedule for the 2010-11 season featuring top match-ups of some of the league’s most elite teams as well as comprehensive digital, radio and TV programming.  In addition, Court Surfing®, theScore’s NBA show, and Court Cuts, theScore’s weekly highlight feature, will give hoops fans all the 2010-11 action they’ll need to stay connected to everything NBA. theScore’s deal with the NBA extends through the 2012/2013 season.
• On October 12th, the Company announced that Greg Wyshynski, a.k.a “Puck Daddy”, officially joined its line-up of broadcast talent. Greg Wyshynski, the editor of Puck Daddy, Yahoo! Sports’ hockey blog, became a member of theScore with a live show on theScore Satellite Radio on SIRIUS Satellite Radio channel 98.
• On Day 1 at DEVCON, RIM’s annual developer conference, ScoreMobile demonstrated forthcoming features and functionality that leverage the newly announced BlackBerry® Messenger (BBM™) SDK. In the months to come, ScoreMobile users will be able to directly access BBM contact lists, share news, scores and photos, and invite friends to download the app.

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