Press Releases

- Free app is the perfect mobile companion during Euro 2012

Tweet this release: http://thesco.re/Kmh21I

TORONTO, May 16th, 2012 – The start of Euro 2012 is just a few weeks away – and ScoreMobile FC is the perfect free app for mobile users to stay up-to-date with all the action from the tournament in Poland and Ukraine.

The app, from the makers of ScoreMobile® – one of the world’s leading free sports apps with more than 3.6 million unique users each month – is already a must-have for the hardcore football fan thanks to its in-depth coverage of more than 100 leagues and competitions.

And ScoreMobile FC is offering a host of great features to ensure you never have to miss a kick during one of the world’s biggest football tournaments, including:

· Free customizable push alerts (including goals and key incidents).

· Daily video “vodcasts” featuring special guests.

· Sync tournament fixtures to your calendar.

· Up-to-the-second live scores.

· Live blogs or text commentary for EVERY game.

· Comprehensive list of match times, tables and statistics.

· The latest Euro 2012 news, previews and post-match analysis in video format.

· “Bet Now” feature, allowing UK-based users to place real-time bets via licensed betting and gaming provider William Hill.

“The sheer depth of coverage ScoreMobile FC provides has already made this app essential for anyone who follows football and wants the latest scores, stats and news at their fingertips,” said Dale Fallon, Vice President Digital Products with Score Media Inc. “We know that fans across the world will be eager to stay up-to-date with all the summer action, and ScoreMobile FC will allow them to do just that – completely free.”

ScoreMobile FC is available on iPhone, Android, BlackBerry and Windows Phone and can be downloaded from the Apple App Store, BlackBerry App World, Google Play and Windows Phone Marketplace. Follow @scoremobilefc on Twitter for latest news and updates.

Want to stay connected to theScore?

For more information or to request interviews, contact:

James Bigg
Community PR Supervisor
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements
Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

- Developer delivers tablet-optimized version of one of the world’s most popular free sports apps

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TORONTO, May 14th, 2012 – Score Media Inc. (TSX: SCR) today announces the launch of a tablet-optimized version of its hugely popular ScoreMobile app for Kindle Fire.

Already available for the iPad and BlackBerry PlayBook as well as for iPhone, BlackBerry, Android and Windows Phone smartphones, ScoreMobile has become a must-have app for sports fans, reaching more than 3.6 million unique users each month.

And now Score Media has responded to continued demand for the app by ensuring Kindle Fire users can enjoy all of its top features.

“The Kindle Fire is an exciting new device which perfectly suits ScoreMobile,” said Dale Fallon, VP Digital Products, Score Media Inc. “At Score Media, we pride ourselves on meeting the ever-evolving needs of sports fans, and we know Kindle Fire users will love the app for its ease-of-use, personalization features and breadth of sports coverage.”

ScoreMobile Tablet will provide Kindle Fire users with the option to fully experience the app in both landscape and portrait modes, while offering the kind of features which have made ScoreMobile one of the world’s leading free sports apps, including:

· Personalized navigation with “My Score”

· Game view offering scores, stats and Twitter streams

· Interactive live blogs during key games

· TV segments and video highlights for selected leagues

· Integrated social sharing tools

Click here for a video to see just what ScoreMobile Tablet for Kindle Fire offers.

Download ScoreMobile Tablet for Kindle Fire directly from the Amazon Appstore for Android on Kindle Fire or from Amazon.com/appstore or visit www.thescore.com/scoremobile/ to find out more.

Want to stay connected to theScore?

For more information or to request interviews, contact:

James Bigg
Community PR Supervisor
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements
Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

- Viewers to help decide who wins a contract with Score Media and Gillette

- Visit Drafted.ca to find out more

Tweet this release: http://thesco.re/KPBHim

TORONTO, May 3rd, 2012 – Score Media Inc. (TSX: SCR) and Gillette Canada are proud to announce the next season of Gillette DRAFTED – and this time the competition is fiercer than ever!

For the first time in the show’s history, viewers of theScore will play a part in deciding who is crowned winner, earning a one-year contract as Score Media’s newest sportscaster – contributing to theScore Television Network, theScore.com and ScoreMobile – plus a one-year spokesperson contract with Gillette.

After an extensive one-month round of video and in-person auditions, kicking off in Halifax on Saturday May 5, 24 hopefuls will be selected to compete for a place in the next season of Gillette DRAFTED.

To make the final cut, contestants will face a series of rigorous challenges at DRAFTED Boot Camp, including a thorough test of their sporting knowledge, with the results aired on theScore and online at Drafted.ca, theScore.com and theScore’s Facebook page.

A combination of viewer votes and a panel of judges will select the final six. Finalists will then go head-to-head over eight episodes beginning September 24, and viewers voting for the winner during a live finale.

“We’re so excited about the new format of this season of Gillette DRAFTED,” said Benjie Levy, Executive Vice President and Chief Operating Officer of Score Media Inc. “For the first time ever, the viewers themselves will be able to play a major part in deciding who deserves to become our next sportscaster. This year the theme is ‘be the master of your style’, which is something the contestants will need to accomplish to show their audience from the start that they’ve got what it takes.”

Chris Lamb, Gillette Canada Brand Manager, added: "It’s been an exciting year for the company and the updated format of Gillette Drafted reinforces the continued commitment we have to our consumers to provide innovative and exciting ways to connect, engage and enroll our fan base. The title of Gillette spokesperson and Canada’s next sportscaster is in the hands of Canadians and we can’t wait to see who the fans pick."

During this season, contestants will be mentored by a team of sports broadcasting experts, with last year’s winner Jackie Redmond taking on a key role. She said: “Winning Gillette DRAFTED completely changed my life and it’s been a total blast working at theScore and representing Gillette. I’ll be doing my best to guide this year’s crop through what will be an extremely testing process.”

Potential participants can register online at Drafted.ca or apply in person at the following locations:

· May 5 & 6 – HALIFAX – Halifax Shopping Centre (Centre Court)

· May 12 & 13 – TORONTO – Toronto Eaton Centre (Albert’s Way)

· May 19 & 20 – CALGARY – Market Mall (Centre Court)

· May 25 & 26 – VANCOUVER – Metropolis Metrotown (Grand Court)

Drafted.ca will give Gillette DRAFTED hopefuls everything they need to know about the competition and how to get involved.

Want to connect with Score Media?

For additional details, contact:

James Bigg
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

Pam Baillie, External Relations
Procter & Gamble Inc.
416-730-4135
baillie.pe@pg.com

Noor Marzook
Porter Novelli
416-422-7151
noor.marzook@porternovelli.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

About P&G Beauty & Grooming
P&G Beauty & Grooming products help empower men and women around the world to look and feel better than they ever thought possible. With 11 billion dollar brands and products available in over 130 countries, P&G’s beauty and grooming products delivered sales of over $38 billion in fiscal year 2010/11, making it one of the world’s largest beauty and grooming companies.  P&G Beauty & Grooming offers trusted brands with leading technology to meet the full complement of beauty and grooming needs, including  Pantene®, Olay®, Head & Shoulders®, Cover Girl®, DDF®, Frederic Fekkai®, Wellaflex®, Sebastian Professional®, Herbal Essences®, Koleston®, Clairol Professional®, Nice ’n Easy®, Venus®, Gillette®, Secret®, SK-II®, Wella Professionals®, Braun®, Crest®, Oral-B®, Always®, Tampax® and a leading Prestige Fragrance division that spans from point of market entry consumers to high end luxury with global brands such as Hugo Boss®, Lacoste®, and Christina Aguilera®. Please visit http://www.pg.com for the latest news and in-depth information about P&G (NYSE: PG) and its brands.

- UK-based users of ScoreMobile FC app now able to bet in real time at the touch of a button

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LONDON, Tuesday, May 1^st 2012 – Score Media Inc. (TSX: SCR) today announces a partnership with William Hill, allowing UK-based users of its ScoreMobile FC app to bet on live football matches at the touch of a button.

The partnership with the UK’s leading sports betting and gaming provider enables users of ScoreMobile FC to place bets with their iPhone, BlackBerry or Windows smartphones via their williamhill.com account.

Users can keep up-to-date with all the latest live football events on the ScoreMobile FC app and then place a bet on their selection via the integrated William Hill mobile tab.

“The ScoreMobile FC app allows our users to keep right up-to-date with the scores in more than 100 leagues across the globe – and now they can place a seamless bet via the UK’s number one bookmaker, William Hill,” said Benjie Levy, Executive Vice President and Chief Operating Officer of Score Media Inc. “We’re really excited about this new partnership – and we believe the integration of betting into our app makes ScoreMobile FC a must have for all football fans across the UK.”

The free app from the makers of ScoreMobile, a leading free sports app worldwide, offers detailed football coverage covering leagues and cup competitions from across the globe. It is one of three mobile apps from Score Media Inc, with ScoreMobile FC, ScoreMobile and SportsTap receiving 3.6 million combined unique visitors every month.

David Bazak from William Hill added: “We’re delighted to be partnering with ScoreMobile FC, an innovative product with huge relevance for our own customer base. Being able to stay up-to-date with the latest news, statistics and scores is crucial during live in-play betting, which makes ScoreMobile FC a perfect companion for William Hill and our customers.”

The betting feature is available only to UK-based users of ScoreMobile FC on iPhone and BlackBerry now, with Windows Phone coming soon. ScoreMobile FC can be downloaded from the Apple iTunes App Store, BlackBerry App World and Windows Phone Marketplace or visit www.scoremobile.com for more information.

Want to stay connected to theScore?

For additional details, contact:

James Bigg
Community PR Supervisor
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

Tony Kenny
Head of International & On-line PR
T: 020 8918 3627
M: 07714138698
E: tkenny@williamhill.co.uk

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company

About William Hill

William Hill, The Home of Betting, is one of the world’s leading betting and gaming companies, employing more than 15,000 people. Founded in 1934, it is now the UK’s largest bookmaker with over 2,370 licensed betting offices (LBOs) that provide betting opportunities on a wide range of sporting and non-sporting events, gaming on machines and numbers-based products including lotteries. William Hill Online (www.williamhill.com) is one of Europe’s leading online betting and gaming businesses, providing customers with the opportunity to access William Hill’s products online, through their mobile, by telephone and by text services. William Hill PLC is listed on the London Stock Exchange and generates revenues of over £1.1bn a year.

- Campaign led by theScore means Calgary wrestler will now be considered for honour

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TORONTO, May 1, 2012: WWE legend Bret ‘Hitman” Hart has moved one step closer to cementing a place on the Canada Walk of Fame thanks to the massive public support generated through a social media campaign led by television sports network theScore.

Thousands have voted in favour of the Calgary man becoming the first professional wrestler to be featured on the walk, with Aftermath presenter Arda Ocal leading the charge, supported by charity March of Dimes Canada, which Hart is a dedicated supporter of and the spokesperson of its Stroke Recovery Canada® program.

And last night, after the public nomination period closed, officials overseeing the process confirmed Hart would now be seriously considered for one of seven new spots on the Walk of Fame after being bombarded with thousands of nominations following the #bretforthewalk campaign.

“When we started this campaign less than three weeks ago the goal was a simple one: to ensure Bret ‘Hitman’ Hart would be seriously considered for a place on Canada’s Walk of Fame,” said Ocal. “We’ve now achieved that objective, with the final decision now resting in the hands of the Walk of Fame committee after he secured more nominations than any other non-posthumous candidate.

“We thank everyone for their amazing support and hope we’ll have even more to celebrate in September when Bret will hopefully be inducted and finally be rightly recognized as a true Canadian legend.”

The campaign generated massive interest in the social media world, with highlights including a website article and supportive tweets from the WWE themselves, as well as tweets from former rival Shawn Michaels and pro wrestling commentator Jim Ross.

A current Walk of Fame inductee and fellow March of Dimes supporter, William Shatner, also tweeted his support to his one-million plus followers.

And March of Dimes, who Hart began supporting following his own recovery from a stroke in 1999, said they were delighted the campaign had been so successful.

“We are so grateful to Arda and The Score for starting what has really become a movement. It comes as no surprise to us that so many people leant their support to this Campaign – Bret is a beloved figure, as much for his legendary work as a wrestler as his incredible support of so many charities,” says Mary Lynne Stewart, Director of Fund Development and Communications for March of Dimes Canada.

“Bret offers hope and inspiration to stroke survivors and others living with disabilities across Canada – and it’s for this, and so many other reasons, that we hope to see his star shining brightly on Canada’s Walk of Fame this September.”

For more information:

James Bigg
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

About March of Dimes

March of Dimes Canada is a nationally registered charitable organization providing support services to people with disabilities, their families and caregivers across Canada. Our goal is to enhance the independence and community participation of people with physical disabilities every day through a wide range of programs and services across Canada. For more information, please visit www.marchofdimes.ca or call 1-800-263-3463.

- New base-runner and player card profile features make it a must-have iPhone app for fantasy managers

Tweet this release: http://thesco.re/HMZ8s0

TORONTO, April 17th, 2012 – Score Media Inc. (TSX: SCR) today announces the launch of a series of exciting baseball-related updates to ScoreMobile for iPhone, making the app the ideal companion for fantasy league managers wanting to track their rosters in real time.

With more than 3.6 million unique users every month, ScoreMobile is already considered one of the leading free sports apps in the world.

And now the best sports app just got even better, with iPhone users able to access some great new user-friendly features including:

· Brand new “base runner diamond” feature, where users can get a snapshot of who’s on base, how many outs and the score from every game that day in one quick snapshot

· The new “Player Card Profile” feature which carries all the recent news articles from Rotowire about their featured stars, keeping them on top of the latest injury and selection news in real time

· The new "Team View" will keep users up-to-date with every strikeout, homerun, or win and browse team specific news, rankings and recent performances

Dale Fallon, VP Digital Products, Score Media Inc, said: “With the addition of fantasy news for each player and the ability to add your entire fantasy teams to follow along in real time, ScoreMobile has become an integral fantasy sports tool. These features make it the perfect app for the baseball season.”

ScoreMobile is also available on BlackBerry, Android and Windows Phone devices and can be downloaded from the Apple iTunes App Store, BlackBerry App World or Windows Marketplace. For more information visit www.scoremobile.com.

Want to stay connected to theScore?

For more information or to request interviews, contact:

James Bigg
Community PR Supervisor
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements
Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

- TV advertising revenues continue to grow

- Digital media assets generate record audience growth

- Score Media secures first direct U.S. digital media sales

Tweet this release: http://thesco.re/HtZ5NS

TORONTO, April 12th, 2012 – Score Media Inc. (TSX: SCR) today announced its financial results for the second quarter ended February 29, 2012 in accordance with International Financial Reporting Standards (“IFRS”).

Revenue for the three months ended February 29, 2012 was $10.4 million compared to $11.0 million in the three months ended February 28, 2011. 

Broadcast revenues for the three months ended February 29, 2012 was $9.7 million compared to $10.2 million in the three months ended February 28, 2011.

An increase of 2% in theScore’s advertising revenue from $5.8 million to $5.9 million was offset by revenue reductions from the closure of theScore Satellite Radio and lower contra revenues.

Digital media revenues for the three months ended February 29, 2012 was $0.7 million compared to $0.8 million in the three months ended February 28, 2011.

Following the end of the quarter, Score Media closed its first two major U.S. digital media sales agreements, which will positively impact digital media revenues in Q3 and Q4.

EBITDA (see “Definitions”) for the three months ended February 29, 2012 was $40,000 compared to $1.1 million in the previous year, primarily as a result of a planned increase in expenditures on personnel and technology to support the significant growth in the audience of the Company’s digital media platforms.

Broadcast EBITDA for the three months ended February 29, 2012 was $2.2 million compared to $3.2 million in the three months ended February 28, 2011, primarily related to revenue reductions noted above and increased rights fees related to the Company’s expanded content partnership with the WWE.

Digital media EBITDA loss for the three months ended February 29, 2012 was $0.8 million compared to a $0.6 million EBITDA loss in the three months ended February 28, 2011, primarily related to planned increases in product development expenditures and sales costs to develop the US direct sales market.

Corporate costs for the three months ended February 29, 2012 were $1.4 million compared to $1.5 million in the three months ended February 28, 2011.

“Last year’s Q2 TV advertising revenue was exceptional for us, so it’s encouraging to see continued growth off that base for the same quarter in 2012,” said John Levy, Chairman and CEO, Score Media Inc. “We are also very excited about the continued growth of the digital side of our business, with these assets seeing record audience figures for Q2, as well as increased sales traction in U.S. which has led to us closing our first two major digital sales deals in this market.”

The Company’s digital media assets registered record audience growth in Q2/12:

ScoreMobile applications averaged 3.4 million unique users per month in Q2/12, growing by more than 1.3 million unique users per month, or over 65%, from Q2/11.

theScore.com averaged 1.4 million unique users per month in Q2/12, an increase of 50% or 0.5 million unique users per month over Q2/11.

Highlights during the Q2 period included Score Media Inc. announcing an extension to its programming partnership with Bellator Fighting Championships through its sixth season. The deal means theScore will broadcast Bellator’s Summer Season as well as its seventh season later in the year and provided mixed martial arts fans with another year of access to fights across theScore’s multiplatform assets, including theScore Television Network, theScore.com and its industry-leading application, ScoreMobile.

In January, Score Media Inc. announced it had entered into a long-term programming agreement with FOX International Sports Channels, including at least 250 hours a year of live collegiate content and other FOX Sports and FUEL TV programming. This deal provided viewers of theScore with access to games featuring powerhouse schools like Oklahoma State, Texas, Oklahoma, Oregon, USC, and Stanford.

In December, the company secured exclusive television rights to the FIFA Club World Cup in Japan. As a result, theScore provided live coverage of the tournament, live streaming both semi-finals and the final on theScore.com. In addition, its leading soccer app ScoreMobile FC was also made available for Windows Phone, with full coverage in English and Spanish.

In the same month, theScore welcomed the return of the NBA to the network. theScore’s top coverage included the launch of Court Surfing, with new hosts The Basketball Jones taking viewers through the most exciting NBA games of the night.

The Company recognized a $1.9 million receivable relating to the eligible costs under the Ontario Interactive Digital Media Tax Credit incurred during fiscal 2010 and 2011. $1.0 million of this amount related to employee salaries and benefits previously expensed under the digital media segment, $0.7 million of this amount related to costs previously capitalized in intangible assets, and $0.2 million of this amount related to amortization relating to previously capitalized digital media intangible assets.

SECOND QUARTER RESULTS

The following tables reconcile net and comprehensive income (loss) to EBITDA:

Segmented Information:

The following selected quarterly financial data of the Corporation relates to the eight quarters ended February 29, 2012.

The Company’s revenues have historically reflected a seasonality trend, with the third quarter (ending May 31^st) being the strongest, followed by the first quarter (ending November 30^th), the fourth quarter (ending August 31^st), and finally the second quarter (ending February 28^th). This seasonality reflects general trends for sports media advertising, which in turn reflects the schedules (particularly the playoffs) of the major sports leagues.

Want to stay connected to theScore?

For more information, contact:

Tom Hearne
Chief Financial Officer
Score Media Inc.
416-977-6787 x2206
thearne@scoremedia.com

James Bigg
Community PR Supervisor
Score Media Inc.
416-977-6787 x2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment.  Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming across Canada.  The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month.  Growing from a team of 60 in 1997 to over 290 employees in fiscal 2012, Score Media is a revolutionizing interactive media company.

Forward-looking (safe harbour) statement
Statements made in this news release that relate to future plans, events or performances are forward-looking statements. Any statement containing words such as "believes", "plans", "expects" or "intends" and other statements which are not historical facts contained in this release are forward-looking, and these statements involve risks and uncertainties and are based on current expectations. Consequently, actual results could differ materially from the expectations expressed in these forward-looking statements.

- Two-hour show to feature fight of the year and knockout of the year candidates

Tweet this release: http://thesco.re/GUWhcq

Tune into theScore on Thursday, March 29^th at 9:00pm (EST) to re-live all the top action from the recent The Score Fighting Series event, featuring the biggest fights and the best finishes.

The two-hour show will feature all the main card fights from the March 16^th Hamilton, Ontario, event, including:

· Lyndon Whitlock Vs. Corey Houston

· Alexi Ricci Vs. Iraj Hadin

· Forrest Petz Vs. Sergej Juskevic

· Josh Hill Vs. Eric Wilson

· John Alessio Vs. Ryan Healy

And on Friday, March 30^th at 10:30pm EST, fight fans will be able to catch the first of a series of new one-hour The Score Fighting Series shows. Check the listings below for dates, times and featured bouts in all upcoming shows.

Show #1 – Craig Hudson Vs. John McPherson, Jason Meisel Vs. Mike Sledzion and Shane Campbell Vs. Derek Boyle

· Friday, March 30 @ 4:00pm EST

· Sunday, April 1 @ 3:00pm EST

· Friday, April 20 @ 10:30pm EST

Show #2 – Lyndon Whitlock Vs. Corey Houston, Adam Assenza Vs. John Roche and Josh Hill Vs. Eric Wilson

· Friday, April 6 @ 10:30pm EST

· Saturday, April 21 @ 1:00pm EST

Show #3 – Forrest Petz Vs. Sergey Juskevic, Ricci Vs. Hadin and John Alessio Vs. Ryan Healy

· Saturday, April 7 @ 1:00pm EST

· Friday, April 13 @ 10:30pm EST

Want to stay connected to theScore?

For more information please contact:

James Bigg
Community PR Supervisor
Score Media, Inc.
416-977-6787 x 2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

About The Score Fighting Series
The Score Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The Score Fighting Series (SFS) features fighters from North America and beyond with the focus on showcasing both established veterans and the sport’s best young athletes. The Series can currently be seen across Canada on theScore on Thursdays at 4pm ET and Saturdays at 1pm ET. Individual fights are also available in the MMA section on theScore.com.

- Undefeated Rising Star Josh Hill Earns Unanimous Decision Over Eric Wilson

- Forrest Petz Stages Dramatic Comeback, Stops Sergej Juskevic In Two Rounds

- Alex Ricci Scores First Round KO on Iraj Hadin To Remain Unbeaten

- Lyndon Whitlock scores one of the greatest knock-outs in SFS history

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HAMILTON, March 16^th, 2012 – Before a capacity crowd at Hamilton Place Theatre in Hamilton, Ontario, The Score Fighting Series lightweight (155 pounds) main event fighters John “The Natural” Alessio (34-14) of Las Vegas, Nev. via Duncan, BC and “Diamond” Ryan Healy (19-10-1) of Portland, Ore. lit-up the venue with an all-out firefight before Alessio emerged the victor by way of unanimous decision after three rounds.

Fast-rising bantamweight (135 pounds) star Josh Hill (8-0) of Hamilton extended his perfect record with a dominant performance and unanimous decision victory over Eric Wilson (5-2) of Saskatoon in the co-main event.

Both Alessio and Healy came out of the gates ready for a stand-up war, but it was the 32-year-old Alessio, a veteran of UFC, PRIDE and WEC who put Healy down with a sharp jab in the early going and continued to tag Healy with punches throughout the round after Healy made it back to his feet.

Healy began to turn the tables in the second stanza, connecting with punches to the head and body that staggered and gradually slowed Alessio down.

In the third round, a bloody Alessio scored two takedowns on Healy. On both occasions, Alessio took his opponent’s back, but couldn’t finish Healy before the final bell sounded.

“I said coming into this fight that this guy has zero quit in him,” said Alessio. “I said he could take abuse. He dished out abuse too. I hope I showed I can take a pounding. I knew I (shouldn’t) go too crazy on him because he’s one of those guys who will turn it around on you and he did.”

The 25-year-old Hill scored a total of four of takedowns on Wilson over the course of three rounds. Wilson, a seasoned grappler known for his slick groundwork, fought off his back and fended off Hill’s punches from guard position in the first two rounds.

In the third stanza, Hill scored the fourth takedown of the fight and made his way to full mount position, raining down furiously on Wilson with punches. Wilson repeatedly popped his hips up and rolled.

While he was unable to escape the mount, Wilson survived the final round before the Hill was awarded the decision.

In other main card action and what will likely be nominated for Fight of the Year, UFC veteran Forrest “The Meat Cleaver” Petz (24-9) of Cleveland, Ohio staged a monstrous comeback after being sent to the canvas early in the first round with a hook from Sergej Juskevic (11-7-2) of Toronto via Lithuania in a welterweight (170 pounds) battle.

Seemingly out on his feet from Juskevic’s relentless barrage of punches and knee strikes, Petz suddenly showed life and began countering Juskevic’s shots with his own knees and hands before the opening round came to a close.

In the second frame, the high-speed pace continued as Petz rocked Juskevic and sent the Lithuanian import to the ground with a right hand. Petz pounced on the downed Juskevic and fired a series of left and right hands from top position.

After the pace of the action slowed on the mat, the referee stood the two fighters up. Once again, Petz wasted no time going back to work, blasting Juskevic until the referee stepped in and stopped the fight, giving Petz the TKO victory.

In another highlight – not just of this evening but the history of The Score Fighting Series events – Lyndon Whitlock defeated Corey Houston with one of the greatest knock-outs ever seen inside the SFS cage. A mainstay for highlight reels to come.

Twenty nine-year old lightweight (155 pounds) rising star Alex Ricci (5-0) of Woodbridge, Ontario extended his perfect professional record by taking out Iraj Hadin (6-4) of Portland with a single counter left hand that put Hadin on the canvas in the first round of action. Ricci, a dangerous kickboxer, fought off an early takedown attempt by Hadin and exploded on his opponent with a right hand that put Hadin down and brought the fight to an end.

Complete The Score Fighting Series Results:

Main Card:
Lyndon Whitlock def. Corey Houston via KO (punch) – Round 1, 4:28

Shane Campbell def. Derek Boyle via unanimous decision (29-28, 29-28, 30-27)

Alex Ricci def. Iraj Hadin via KO (punch) – Round 1, 3:16

Forrest Petz def. Sergey Juskevic via TKO (punches) – Round 2, 3:25

Josh Hill def. Eric Wilson via unanimous decision (30-27, 30-27, 30-27)

John Alessio def. Ryan Healy via unanimous decision (29-28, 29-28, 29-28)

Preliminary Card:

Craig Hudson def. John McPherson via KO (punches) – Round 1, 1:57

Adam Assenza def. John Roche via TKO (verbal submission) – Round 1, 4:17

Elias Theodorou def. Erik Herbert via unanimous decision (30-27, 30-27, 30-27)

Jason Meisel def. Mike Sledzion via unanimous decision (30-27, 29-28, 30-27)

Want to stay connected to theScore?

For more information contact:

Mike Afromowitz
Witz End Communications, Inc.
917-566-8754
mikea@yourwitzend.com

James Bigg
theScore Media, Inc.
416-977-6787 x 2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

About The Score Fighting Series
The Score Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The Score Fighting Series (SFS) features fighters from North America and beyond with the focus on showcasing both established veterans and the sport’s best young athletes. The Series can currently be seen across Canada on theScore on Thursdays at 4pm ET and Saturdays at 1pm ET. Individual fights are also available in the MMA section on theScore.com.

- Lightweight Jason Meisel misses weight

- Brandon Johnson fails to pass pre-fight medical

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TORONTO, March 15^th, 2012 – The weigh-ins and talking are over and now it’s time for the real action. The Score Fighting Series (SFS) weigh-ins have been finalized ahead of Friday night’s event at the Hamilton Place Theatre in Hamilton, ON.

Every fighter made weight except lightweight Jason Meisel, who came in more than 12 ounces over the 156lb allowance. Meisel will now surrender 20 per cent of his fight purse to opponent Mike Sledzion.

In related news, the scheduled bout between welterweights Ryan Dickson vs. Brandon Johnson has had to be removed from the card after Johnson failed to pass his pre-fight medicals.

All 10 fights will stream live and free online around the world Friday starting at 7:30 p.m. ET on theScore.com.

The Score Fighting Series Weigh-In Results

Main Card:

· John Alessio (155.6) vs. Ryan Healy (155)

· Josh Hill (135.4) vs. Eric Wilson (134.8)

· Forrest Petz (169) vs. Sergey Juskevic (168.8)

· Alex Ricci (155.8) vs. Iraj Hadin (155.6)

· Shane Campbell (155.4) vs. Derek Boyle (155.4)

· Lyndon Whitlock (145.4) vs. Corey Houston (145.2)

Undercard:

· Jason Meisel (156.8) vs. Mike Sledzion (156)

· Elias Theodorou (185) vs. Erik Herbert (185.6)

· Adam Assenza (155.6) vs. John Roche (153.6)

· Craig Hudson (260.6) vs. John McPherson (250.4)

Want to stay connected to theScore?

For more information contact:

Mike Afromowitz
Witz End Communications, Inc.
917-566-8754
mikea@yourwitzend.com

James Bigg
theScore Media, Inc.
416-977-6787 x 2366
jbigg@scoremedia.com

About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.

About The Score Fighting Series
The Score Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The Score Fighting Series (SFS) features fighters from North America and beyond with the focus on showcasing both established veterans and the sport’s best young athletes. The Series can currently be seen across Canada on theScore on Thursdays at 4pm ET and Saturdays at 1pm ET. Individual fights are also available in the MMA section on theScore.com.