Press Releases

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TORONTO, June 15th, 2011 – Score Media Inc. (TSX: SCR) home of theScore Television Network, theScore.com, ScoreMobile® and theScore Satellite Radio, today announces the addition of the hit HBO comedy series Eastbound & Down to its programming line-up.

The story of Kenny Powers, a former star pitcher whose arrogance and bad behavior knocked him out of Major League Baseball, Eastbound & Down is a hilarious, no holds barred comedy that takes viewers on Powers’ journey as he struggles to get back in the game.

Starring comedian/actor Danny McBride, directed by David Gordon Green and Jody Hill, written by Shawn D. Harwell & Jody Hill & Danny McBride, and with a star-studded line up of executive producers including Will Ferrell, Adam McKay and Chris Henchy, Eastbound & Down has become a hit since its launch on HBO in 2009.

“We’re really excited about adding Eastbound & Down to our line-up,” says Greg Sansone, Vice President, Television, Score Media Inc. “I really think our viewers will enjoy watching Kenny Powers’ hilarious path to self-destruction.”

For more information on Eastbound & Down, visit: http://www.hbocanada.com/eastboundanddown/.

For more information on theScore, visit: www.scoremedia.com.

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Want to stay connected to theScore?

For additional details, contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Score Media also operates theScore Satellite Radio which is available across North America on SiriusXM. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

HBO^® and related service marks are the property of Home Box Office, Inc.

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TORONTO, June 14th, 2011 – Score Media Inc. (TSX: SCR) today announces that it has secured the exclusive English language Canadian broadcast rights to Copa America, the most important football event in Latin America. All of the exciting live soccer action begins July 1^st on theScore with 15 games being called live by theScore’s soccer experts, James Sharman and Kristian Jack.

Copa America features the best soccer teams from twelve countries in Latin America, including the host country Argentina and defending champion Brazil. The tournament takes place over a three week period in July, with the winner determined in the championship game on July 24^th. As the official English language media partner in Canada, theScore will broadcast 15 live games, including every match from the quarterfinals, semifinals and championship rounds.

“We’re thrilled to be showcasing a quality soccer tournament like Copa America on theScore and we’re especially excited about having James Sharman and Kristian Jack calling all the action,” says Greg Sansone, Vice President, Television, Score Media Inc.

In addition to live television coverage, theScore will also live stream each game on theScore.com.

Prior to the kick-off of Copa America on July 1^st, theScore will spend the 12 days leading up to the tournament examining each team through 12 Countries in 12 Days – custom features that will focus on players, coaches and each team’s history.

For more information on Copa America, visit: http://www.ca2011.com/.

Want to stay connected to theScore?

For additional details, contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Score Media also operates theScore Satellite Radio which is available across North America on SiriusXM. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

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TORONTO, May 18^th, 2011 – Score Media Inc. (TSX: SCR) today announces theScore Fighting Series has confirmed the main event for the June 10th card at The Hershey Centre in Mississauga.  Top Canadian prospect Jordan Mein will get the toughest challenge of his young career when he faces Dream Welterweight Champion Marius Zaromskis.

Mein, (21-7-0) has built his reputation on taking tough fights and is on a path that many believe will land him in the UFC.  He is coming off a devastating TKO victory over seasoned veteran Joe ‘Diesel’ Riggs and a well-deserved decision win against UFC veteran Josh Burkman.   Zaromskis will be a true test to see whether Mein is ready for the octagon.  Best known for his highlight reel head kick knockouts, Zaromskis is considered one of the sport’s most exciting and most dangerous fighters. He is hoping to continue his winning streak against Mein, after successfully defending his Dream Welterweight Title against MMA legend Kazushi Sakuraba in his last bout.  Zaromskis’ notable victories include Hayato Sakurai, Ross Pointon and 2009′s KO of the Year against Jason High in the finals of Dream’s Welterweight Grand Prix.

Mein accepted the proposed match-up without hesitation and expressed an admiration for Zaromskis’ fan-friendly style.  “I pride myself on being entertaining and putting on a good show for the crowd,” says Mein.  “I know Marius will give me a great fight and test my abilities.”

Also added to the card is a Lightweight battle between Toronto’s Jorge Britto and Saskatoon’s Kurt Southern.  Britto (12-7-1) lost a close decision to Jason Young in April in an incredible back and forth battle.  The win helped propel Young into a UFC contract which Britto has used for motivation in his training.

Britto will be facing one of Canada’s top lightweights when he meets Southern (8-3-0) in the cage.  Southern is coming off a victory against top Canadian lightweight Brad Cardinal and has only been to a decision once in his professional career. Fans can anticipate an exciting match-up, as both men are looking to use this fight as a statement on their way up the MMA ladder.

For further details on the fighters and the event, visit www.scorefightingseries.com.

Tickets are now available at Ticketmaster.ca and at The Hershey Centre Box Office.

For more information, please contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

OR

Lia McKay

Stellick Marketing Communications

416-603-9452 x302

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android and Windows Phone 7 devices.  Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

About theScore Fighting Series

theScore Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The series can be seen on theScore on Thursdays at 8 pm ET and Saturdays at 1 pm ET.   Individual fights are also available under the MMA section on theScore.com.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release.  Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

TORONTO, May 12th, 2011 – Score Media Inc. (TSX: SCR), home of ScoreMobile® , one of the world’s leading, comprehensive multi-sport apps, today announces that it has acquired rival offering, SportsTap. The deal reinforces Score Media’s position as a definitive market leader in smartphone sports apps.

Launched in 2007, SportsTap, like ScoreMobile, was one of the early sports app innovators. Its ad-supported iPhone and Android apps have been widely adopted and enjoyed by sports fans across North America. SportsTap is currently the 3^rd most popular free sports app on Android[1] – the fastest growing mobile platform – right behind the 2^nd most popular free sports app, ScoreMobile.

According to comScore’s MobiLens™ March 2011 report which ranks mobile sports app audiences in the United States, the combined monthly audience of ScoreMobile and SportsTap would rank as #3 behind ESPN and Yahoo! and ahead of competitors FOX and CBS.[2]

“ScoreMobile’s acquisition of SportsTap brings together two innovative and popular services and positions us well to deliver even more exciting experiences for sports fans and creative solutions for our advertising partners,” says Benjie Levy, Executive Vice-President & COO, Score Media Inc. “This deal further cements our position as a mobile sports leader among the world’s premier sports brands.”

The strategic acquisition of SportsTap adds to Score Media’s growing portfolio of mobile apps which includes ScoreMobile, ScoreMobile FC and theScore® iPad Edition and increases its global monthly unique user base to more than 3 million.

Score Media plans to operate SportsTap as a stand-alone application.

Financial terms of the deal were not disclosed.

For more information on ScoreMobile, visit: www.thescore.com/scoremobile/

Want to stay connected to theScore?

For additional details, contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month. Score Media also operates theScore Satellite Radio which is available across North America on SiriusXM. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

[1] “Android Market,” May 9, 2011, https://market.android.com/apps/SPORTS.

[2] Source: comScore Inc,  MobilLens US, March 2011 (3 Month Avg.), Potential reach with duplication, Mobile Brands: News – Sports – Application

TORONTO, May 10^th, 2011 – Score Media Inc. (TSX: SCR) today announces that three key match-ups for theScore Fighting Series card on June 10^th at The Hershey Centre have been made official. Oshawa’s Antonio Carvalho will take on UFC alumnus Doug Evans, Josh Hill will battle Roland Delorme in a tilt between two of Canada’s top bantamweights and Joe Doerksen will face Luigi Fioravanti in a clash of MMA veterans.

Fioravanti (22-8) fights out of Orlando, Florida with the highly regarded American Top Team. He has competed inside the UFC’s octagon eight times and is a veteran of the United States Marine Corps. Fioravanti has won five of his last six fights but Joe "El Dirte" Doerksen believes he is ready for whatever Fioravanti brings.

"He’s tough and talented," says Doerksen. ”I respect him as a fighter, but I’m looking to ruin his night."

This will be Doerksen’s first time back in theScore Fighting Series since his win over Shawn Marchand at CFC 5 in Winnipeg on June 4^th, 2010.

Fans can expect fireworks when Carvalho and Evans battle inside the cage. Carvalho is one of the featherweight division’s most dynamic strikers and his work is well known to fans of theScore Fighting Series, with his last win coming roughly a year ago against Juan Barrantes. Carvalho is widely regarded as one of the top 145 pound fighters in the world not currently under contract with a major organization, but Anchorage, Alaska’s Evans was more than willing to accept the challenge.

"I’m very excited to fight Antonio," stated Evans. "He’s very well rounded and it’s going to be a battle." Evans is known for bringing the action to his opponent. The UFC veteran recently competed in theScore Fighting Series against Tristan Johnson and gained considerable acclaim for his highly entertaining fight against Thierry Quenneville.

Two of Canada’s top bantamweight prospects, Hill and Delorme, will also face off in the cage. The undefeated Hill, who recently beat highly touted prospect Diego Wilson in a theScore Fighting Series event, is ready to take the next step to proving he is the top bantamweight in Canada. Delorme has a different idea. He has taken out top bantamweights Sean Quinn and Remi Morvan and is more than ready to square off against Hill.

In addition to these main card match-ups, two undercard bouts have been announced. One of Canada’s top Muay-Thai fighters, Woodbridge’s Alex Ricci will be taking on Adrenaline MMA’s Pete Brown in a lightweight bout expected to be a slugfest.

Also added to the card is a battle between two young undefeated prospects as Brampton’s Tyler Hardcastle faces Michael Reilly of Rockland, Ontario.

For further details on the fighters and the event, visit www.scorefightingseries.com.

Tickets are now available at Ticketmaster.ca and at The Hershey Centre Box Office.

For more information, please contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

OR

Lia McKay

Stellick Marketing Communications

416-603-9452 x302

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android and Windows Phone 7 devices. Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

About theScore Fighting Series

theScore Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The series can be seen on theScore on Thursdays at 8 pm ET and Saturdays at 1 pm ET. Individual fights are also available under the MMA section on theScore.com.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words “anticipate,” “believe,” “plan,” “estimate,” “expect,” “intend,” “will,” “may” and “should” and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media’s current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media’s concentrated shareholder base and others including those discussed in Score Media’s annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media’s actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release. Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

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TORONTO, May 4^th, 2011 – Score Media Inc. (TSX: SCR) today announces that theScore Fighting Series will be holding Mississauga’s first mixed martial arts (MMA) event on Friday, June 10^th, 2011. The card will take place at The Hershey Centre, home of the OHL’s St. Michael’s Majors and the 2011 Memorial Cup.

This will be an opportunity for fans to see established MMA veterans along with some of Canada’s top up and coming fighters. Fighters scheduled to appear include UFC® veterans Joe Doerksen and Thierry Sokoudjou as well as rising Canadian stars Jordan Mein, Antonio Carvalho and Adrian Wooley.

Joe Doerksen hails from Winnipeg and with 61 professional fights owns the distinction of being Canada’s most experienced fighter. Doerksen’s record of 46-15 includes stints in many of the world’s top MMA organizations including the UFC, WEC, IFL, Sengoku and Deep.

Rameau Thierry Sokoudjou Nkamhoua, known more commonly as Sokoudjou, is a Cameroonian mixed martial artist and judoka, who came to prominence in Japan’s PRIDE Fighting Championships. Known for his incredible athleticism and trademark dreadlocks, Sokoudjou has a record of 11-8 and holds notable wins over Antonio Rogerio Nogueira and Ricardo Arona.

Jordan Mein fights out of Lethbridge, Alberta and is trained by his father Lee. Only 21 years of age, Mein (21-7) is on a four fight win streak that includes a decision win over former UFC fighter Josh Burkman and a TKO finish of seasoned veteran Joe Riggs.

Antonio Carvalho lives in Oshawa and trains out of Bruckmann Martial Arts. Carvalho (12-4) has won his last two fights and is a five time veteran of Japan’s Shooto organization. He is one of only four men in the world to have defeated Japanese MMA star Hatsu Hioki.

Toronto’s Adrian “The Bully” Wooley (7-1) is one of Canada’s top ranked bantamweight fighters. An accomplished wrestler, Wooley’s last two outings have been dominating victories seen on theScore Fighting Series.

Other local fighters on the card include Jorge Britto (Toronto), Josh Hill (Stoney Creek), Will Romero (Brampton), Tyler Hardcastle (Brampton) and Alex Ricci (Woodbridge). Opponents for all of the fighters are awaiting approval by the Ontario Athletics Commission and will be announced shortly. For more information on the fighters and the event, visit www.scorefightingseries.com.

Tickets start at $40 and will be available as of Monday, May 9^th at Ticketmaster.ca and at The Hershey Centre Box Office.

For more information, please contact:

Sharon Lassman

Director, Communications

Score Media Inc.

416-977-6787 x2217

slassman@scoremedia.com

OR

Lia McKay

Stellick Marketing Communications

416-738-4322

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android and Windows Phone 7 devices. Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

About theScore Fighting Series

theScore Fighting Series is a mixed martial arts promotion operated by Score Fighting Inc., a wholly owned subsidiary of Score Media Inc. The series can be seen on theScore on Thursdays at 8 pm ET and Saturdays at 1 pm ET. Individual fights are also available under the MMA section on theScore.com.

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TORONTO, April  20, 2011 – Score Media Inc. (TSX: SCR) and Gillette are proud to announce that Gillette DRAFTED: The Search for Canada’s Next Sportscaster is returning for Season 3.  This season will be bigger and better than ever, filled with exciting new challenges and special guests.  Just like previous winners Brent Furtney and Paul Brothers, the Season 3 winner will be crowned with a one-year contract as Score Media’s newest sportscaster contributing to theScore Television Network, theScore.com, ScoreMobile and theScore Satellite Radio, plus a one-year spokesperson contract with Gillette.

“I went from being a school teacher to a sportscaster because of Gillette DRAFTED and within a few short months, I have already done things I never imagined I’d get to do – if you can believe it, I just finished interviewing Alexander Ovechkin!” says Brent Furtney, Sportscaster and winner of Gillette DRAFTED Season 2.  “I can’t get over how much my life has changed.”

Drafted.ca will give Gillette DRAFTED hopefuls everything they need to know about the competition and how to get involved.

Participants can register online at Drafted.ca, mail in an entry to theScore or apply in person at the following locations:

• April 30-May 1^st – Halifax (Halifax Shopping Centre)
• May 7-8 – Toronto (Toronto Eaton Centre)
• May 14-15 – Winnipeg (Polo Park Shopping Centre)
• May 21-22 – Calgary (Market Mall)
• May 28-29 – Vancouver (Pacific Centre)

“The search is on again for Canada’s next sportscaster and Gillette will be there to help the contestants, finalists and the eventual winner prepare for their moment in the spotlight,” says Pam Baillie, P&G Beauty & Grooming ER Manager. “With innovative products like Gillette Fusion ProGlide and 100 years of experience, Gillette is a ‘MVP’ when the game is helping guys to look and be their best.”

Here’s an inside look at Brent’s journey through Season 2 of Gillette DRAFTED:

For additional details, contact:

Sharon Lassman
Director, Communications
Score Media Inc.
416-977-6787 x2217
slassman@scoremedia.com

Pam Baillie, External Relations
Procter & Gamble Inc.
416-730-4135
baillie.pe@pg.com

Michael Margiotta
Porter Novelli
416-422-7161
michael.margiotta@porternovelli.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android and Windows Phone 7 devices.  Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

About P&G Beauty & Grooming

P&G Beauty & Grooming products help make beauty dreams real for women worldwide and help men look, feel and be their best everyday.  With more than 100 brands available in nearly 130 countries, P&G’s beauty and grooming products delivered sales of nearly $28 billion in fiscal year 2007/08 , making it one of the world’s largest beauty and grooming companies.  P&G Beauty & Grooming offers trusted brands with leading technology to meet the full complement of beauty and grooming needs, including  Pantene Pro-V®, Olay®, Head & Shoulders®, Secret®, COVERGIRL®, Aussie®, Frederic Fekkai®, Sebastian Professional®, Herbal Essences®, Koleston®, Clairol Professional®, Clairol Nice ’n Easy®, Venus®, Gillette®, Old Spice®, Wella Professionals®, Braun® and a leading Prestige Fragrance division that spans from point of market entry consumers to high end luxury with global brands such as Hugo Boss®, Lacoste®, and Christina Aguilera®.  Please visit http://www.pg.ca for the latest news and in-depth information about P&G (NYSE: PG) and its brands.

By Chris Powell

Original article: http://bit.ly/kVRJQv

Driven in part by increased consumer adoption of its digital offerings, Score Media saw second quarter increases in revenue, EBITDA and net income.

The Toronto sports media company saw its quarterly revenues increase $1.1 million to $11.1 million, while EBITDA increased $0.1 million to $1.1 million. The company’s net income for the quarter was $200,000, compared with a $200,000 loss the year prior.

The second quarter has historically been the weakest for Score Media, reflecting what the company describes as “trends in sports media advertising.” The third quarter ending May 31 has traditionally been the strongest, since it coincides with both the NBA and NHL playoffs.

“We’re executing really well across all of our business lines,” Tom Hearne, chief financial officer for the sports media company, told Marketing. “We’ve continued to see very good strength in the TV business, and that’s complemented incredibly well by the rapid growth we’re seeing in our digital media business.”

Although specialty TV channel, The Score remains Score Media’s flagship property with an estimated 6.8 million subscribers – a figure that grows about 4% per year – Hearne said that the line between its traditional and digital media offering is becoming increasingly blurred.

Where digital media made little contribution to Score Media’s bottom line only two years ago, Hearne said that it now accounts for between 15% and 20% of the company’s revenues on a quarterly basis.

“We consider ourselves a digital media company now,” said Hearne. “TV is one aspect of how we present [our content], but it’s a screen just like any other. We’ve got the laptop screen, the smartphone screen; it’s just another opportunity for us to bring viewers information and entertainment and make money from it.

“We’re growing to be a full-fledged digital media company, and we’ve put a lot of emphasis and effort on how we can continue to grow our mobile and tablet applications as well as our web site.”

In January, Score Media made its popular ScoreMobile app available for the Windows Phone platform. Score Media boasts that the app is the leading sports app in both BlackBerry App World and Windows Marketplace and is also among the top 10 in both iTunes and the Android Market.

Elsewhere, TheScore.com garnered 1.4 million unique visitors in January, a 124% increase over the previous year, while the digital group displayed nearly 100 million pages of content, a 100% increase from the year prior.

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TORONTO, April 14, 2011 – Score Media Inc. (TSX: SCR) along with Warner Music Canada, EMI Music Canada and Universal Music Canada, are excited to announce the release of a new compilation project, theScore Rocks.

Building on the growing popularity of theScore Music Series, a collection of interviews where some of the biggest rock stars in the world reveal their true colours as die hard sports fans, theScore Rocks features a wide array of top mainstream and modern rock artists including Nickelback, Alice In Chains, Disturbed, Billy Talent, Rise Against, Slash, Shinedown, Weezer, My Darkest Days, Stone Sour, Sick Puppies, Finger Eleven, The Reason, Metric, Saving Abel, Tokyo Police Club, Thirty Seconds To Mars and Art Of Dying.

Sports fans love their favourite bands as much as their favourite teams – this album serves as the perfect synergy between music and sports.

theScore Rocks will be available Tuesday, April 19^th in stores and online, wherever great music is sold. It will also be available at thescore.com/store.

For more information contact:

Sharon Lassman, Score Media Inc.

P: (416) 977-6787 x2217

E: slassman@scoremedia.com

OR

Steve Waxman, Warner Music Canada

P: (416) 758-1097

E: steve.waxman@warnermusic.com

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android and Windows Phone 7 devices. Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Score Media Reports Growth in Revenue, EBITDA and Net Income in Q2

TORONTO, April 14th, 2011 – Score Media Inc. (TSX: SCR) today announced its financial results for the second quarter ended February 28, 2011:

• Revenue for the quarter ended February 28, 2011 increased by $1.1 million or 11% to $11.1 million compared to $10.0 million in the quarter ended February 28, 2010
• EBITDA for the quarter ended February 28, 2011 increased by $0.1 million to $1.1 million compared to $1.0 million in the quarter ended February 28, 2010
• Net income for the quarter ended February 28, 2011 was $0.2 million compared to a net loss of $0.2 million in the quarter ended February 28, 2010

“Our results from this past quarter demonstrated continued growth across the company,” says John Levy, Chairman & CEO, Score Media Inc. “Our fan base increased and our team is working hard behind the scenes preparing for some exciting new launches across all of our platforms in the coming months.”

• On January 27^th, 2011, the Company announced that its leading app, ScoreMobile, was made available on the Windows® Phone platform, becoming the first comprehensive multi-sport app to launch for Windows Phone 7

• A leading sports app not just in North America but around the world, ScoreMobile is the #1 sports app in BlackBerry App World and Windows Marketplace and is also a top 10 app in Android Market and iTunes

• In Q2, Score Media’s digital properties generated record traffic. Specifically, in January 2011:

• • ScoreMobile, ScoreMobile FC and theScore iPad Edition had 2.4 million unique visitors, our best month to date
  • theScore.com had 1.4 million monthly unique visitors, up 124% over January 2010
  • Our digital group displayed nearly 100 million pages of content, up over 100% from January 2010

• On Feb 25 theScore® teamed up with Yahoo! Sports on its NHL® Trade Deadline Day coverage; from Puck Daddy’s in-depth analysis throughout the day on theScore Satellite Radio™ SIRIUS Channel 98 and streamed online on theScore.com and Yahoo! Sports along with regular TV updates from Sid Seixeiro and in-depth analysis by 24hrs in 30mins personalities Tim Micallef and Cam Stewart, theScore along with special contributions from Yahoo! Sports analysts was the ultimate source for everything fans needed on trade deadline day

Click here for more information.

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media’s primary asset, theScore Television Network (“theScore”), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada. The Company’s digital media assets include theScore.com, theScore iPad Edition and the mobile sports applications ScoreMobile and ScoreMobile FC which are available on BlackBerry, iPhone, Android, and Windows Phone 7 devices. Score Media also operates theScore Satellite Radio which is available across North America on SIRIUS Satellite Radio Channel 98. Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Forward-looking (safe harbour) statement

Statements made in this news release that relate to future plans, events or performances are forward-looking statements. Any statement containing words such as “believes”, “plans”, “expects” or “intends” and other statements which are not historical facts contained in this release are forward-looking, and these statements involve risks and uncertainties and are based on current expectations. Consequently, actual results could differ materially from the expectations expressed in these forward-looking statements.