About Us

Executive Team

The Score’s executive team consists of:

John Levy

President and CEO

Founder, Chairman and CEO of Score Media, John Levy has been a pioneer in the media and cable industries for over thirty years.

John joined his family’s small cable company in Hamilton shortly after his graduation from the University of Toronto Law School in 1978, and grew Western Co-Axial into one of the ten largest cable distributors in Canada. Before selling the cable business in 1999, Mr. Levy was already looking to the future. In 1994, he acquired Sportscope, an alphanumeric television channel, which broadcast the first ever 24-hour sports news ticker.

Over the past fourteen years, John’s vision and hard work have transformed Sportscope into Score Media; a leader in interactive and authentic sports entertainment. In 1996, Sportscope became Headline Sports when he petitioned and obtained a sports, news and information license from the CRTC in 1996. Today, The Score is seen in more than 6.6 million homes across Canada, and Score Media has grown to include Hardcore Sports Radio, a satellite radio network available across North America on SIRIUS Satellite Radio, and other interactive assets including theScore.com, ScoreMobile, and Score Poker. John’s passion has driven Score Media to the forefront of innovation in the sports media industry.

Those who know him best would tell you that his reputation as a hard-driving CEO who is constantly challenging traditional assumptions is only half the story. It is equally important to him that he, and those around him are always having a bit of fun. Case in point: although John will neither confirm nor deny the story, rumour has it that upon closing the recapitalization of his cable company, John celebrated by stripping off his shirt and tie. Exposed was a custom-printed t-shirt emblazoned with some thoughts regarding his former partner. A shrinking violet he is not!

Benjie Levy

Executive Vice President and Chief Operating Officer

As Executive Vice President and Chief Operating Officer, Benjie Levy oversees the development and execution of Score Media’s business strategy. Benjie has been instrumental in shaping Score Media’s digital media strategy, including the creation of Score Media Ventures, Score Media’s digital division, and the launch of ScoreMobile, Score Media’s industry leading mobile platform.

A graduate of the University of Toronto with a B.Com specializing in Finance, Benjie began his career as an investment banker in the Communications and Media group at BMO Nesbitt Burns in Toronto, prior to joining Score Media in 2001 as Director, Corporate Development.

Benjie is a passionate sports fan, as anyone within earshot of his office during NFL season can attest. Although no one could figure out why he was so excited when the Giants scored another touchdown when they were already winning by 17 points…

Susan Arthur

Vice President, Marketing & Brand Strategy

As Vice President, Marketing & Brand Strategy, Susan Arthur oversees Score Media’s integrated marketing initiatives while providing vision and direction for the development of brand strategy across the company.

Since joining the world of television in 1991, she has created a recognizable name for herself in the industry. Prior to joining Score Media, she was responsible for Content Integration at Insight Productions. A former marketing leader at CHUM/CTV Television with extensive experience evolving the MuchMusic brand to what it is today, she is an influential force in the field of Canadian marketing.

Whether on her laptop, her BlackBerry, watching TV or visiting the library, Susan is an avid consumer of pop culture. She likes nothing better than spending an afternoon checking out the latest online phenomenon and is a committed social media junkie.

Asha Daniere

Senior Vice President & General Counsel

Prior to joining Score Media, Asha Daniere was General Counsel to Fun Technologies Inc., an Internet start-up focused on online skill games and online fantasy sports offerings. Previous to that, she was Associate Counsel at Siemens Canada Limited where her responsibilities included mergers and acquisitions, complex commercial contracts, software licensing and other intellectual property issues, as well as general corporate and compliance matters.

Ms. Daniere began her legal career as an associate at White & Case in New York City, and then joined The Topps Company Inc. as Associate General Counsel where she handled the development and negotiation of international and domestic deals, including sports licences, entertainment property licences, and promotional and co-marketing agreements. She was called to the bar in both New York State and Ontario. Ms. Daniere is a member of the Law Society of Upper Canada, the New York Bar Association and the Canadian Bar Association. She received her J.D. from Tulane Law School and her B.A. from the University of Toronto.

Aside from her expansive legal experience, Ms. Daniere took a leave of absence from Siemens to launch a career as a TV host of a reality show called “Groomed” featured on the W Network where she whipped male subjects into “romantic” shape. In addition, earlier on in her career she managed to work her way up from being a fax delivery minion to being an associate producer of children’s programming at Nelvana Limited. In a nutshell, she’s not your typical lawyer.

Sally Farrell

Vice President, Human Resources

As Vice President, Human Resources, Sally Farrell oversees the day-to-day Human Resources (HR) operations at Score Media. An east-coaster, she made her way to Toronto to complete an Honours B.A. degree at the University of Toronto. Through combining her New Brunswick flare with her diplomatic people skills, she soon realized her calling and embarked on a career in the world of HR.

A dedicated employee of Oxford Properties Group, the company provided her with progressively senior positions during her 11 year tenure with the organization. While there, Sally also worked towards obtaining her Certified Human Resources Professional designation which she received in 2001.

In 2006, Ms. Farrell decided to leave Oxford to pursue a career in sports. The opportunity arrived to join Score Media and lead the HR team and it was clearly a perfect fit. A true sports junkie, she will take in a Dallas Cowboys game over an episode of The Bachelor any day!

Oliver Gayagoy

Vice President, Broadcast and Information Technology

As Vice President, Broadcast and Information Technology, Mr. Gayagoy oversees Score Media’s IT operations. While ascending to his current position, Oliver has played an integral role in the infrastructure planning and implementation of many of the company’s properties such as theScore.com, ScoreMobile, Score Poker, Hardcore Sports Radio and both the TV and SIRIUS tickers. Prior to joining The Score, he was the Senior Systems Engineer at Parlay Group assisting clients in building their online bingo and casino networks. Previous to that role, Mr. Gayagoy was an IT consultant working on email migrations, network upgrades, AV deployments and security enhancement projects for various legal and financial institutions.

After completing his Science degree at McMaster University, he made the decision to leave the world of test tubes for the intricacies of the Internet. Throughout his 10 years of experience he became professionally certified by Microsoft (MCSE+Internet & MCDBA), Cisco (CCNP), Novell (CNA) and Citrix (CCA).

Subsequent to years of playing rep baseball and winning high school championships in basketball and volleyball, Mr. Gayagoy settled down and now enjoys spending time with his wonderful wife, Marcia, son Sebastian and defending the Brampton True North Hockey Summer League title.

Tom Hearne

Chief Financial Officer

Thomas Hearne, Chief Financial Officer, brings more than 20 years of financial management and advisory experience to Score Media.

Prior to joining the company, Mr. Hearne was Chief Financial Officer at Redline Communications Inc. where he successfully led the company to its initial public offering on both The AIM Market and The Toronto Stock Exchange. Mr. Hearne was also Chief Financial Officer for Delano Technology Corporation where he successfully led Delano to its initial public offering and listing on NASDAQ. Previous to that, Mr. Hearne held the role of Chief Financial Officer at Open Text Corporation, a public company trading on NASDAQ and the Toronto Stock Exchange, where he was responsible for financial management, acquisition planning and investor relations. Mr. Hearne has also held the roles of VP of Finance at Algorithmics Inc. and European Controller at Alias Research Inc. He holds an M.B.A. from the Schulich School of Business at York University, a B.A. from Trent University and also earned the professional certification of Chartered Accountant.

A country boy from Peterborough who made his way to the bright lights and big city of Toronto, Mr. Hearne epitomizes a true Score viewer through his love of Mixed Martial Arts and dedication to competing in duathlons during the summer months.

Brian Merker

Vice President, Finance

Brian Merker, Vice President, Finance of Score Media began his financial career in 2003 at KPMG in the Information, Technology and Media audit practice where he obtained his CA designation. During his tenure at the company, Mr. Merker enjoyed taking on several voluntary roles including an active involvement with the HR and Events committees, recruiting, and organizing charitable events.

Prior to that, he obtained an Honours degree in Economics from Guelph University by completing the accounting program offered at Queen’s University. From there he pursued a Chartered Accountancy designation.

His passion for sports, as evidenced by his accomplishments on the mats of Guelph University with a bronze medal at the National wrestling championships, led him to a position where his financial and sporting expertise could be combined. In 2006, he left KPMG to join Score Media leading the day-to-day finance operations at the company.

An outdoorsman at heart, Mr. Merker began his career as a tree planter with Outland Reforestation, and later Coast Range Contracting, where he established one of the highest tree per day averages in the nation’s history.

Don Moen

Senior Vice President, Sales

As Senior Vice President of Sales for Score Media, Don Moen leads the company in executing on strategic sales initiatives and operations.

A two-time Grey Cup Champion and a member of the Toronto Argonaut wall of fame, Mr. Moen is a consummate professional both on and off the field. Prior to being promoted to Vice President, he worked as a National Account Executive at the company. Mr. Moen is an integral member of The Score team and has been with the company since its inception in 1995. In leading the company to consecutive year-over-year sales growth, he has proven himself as a force with which to be reckoned.

A dedicated father of two, Moen finds himself in a fortunate position to have combined his love of sports with business. A frequent traveler as is evident by his constant “glow,” Mr. Moen is best known for his schoolboy charm and appreciation of flashy rings.

Greg Sansone

Vice President, Television

A television veteran, Greg Sansone began his career in 1991 at Global TV. As a writer, editor and producer for the Global TV network, Mr. Sansone was able to pursue his love of sports at Sportsline. Following that, he worked at The Fan 590 from 1992-1997 where he produced Prime Time Sports with Bob McCown before moving behind the microphone full-time as a sportscaster/talk show host.

Mr. Sansone was hired at The Score in 1997 as a reporter and became a full-time anchor the following year. As an integral member of the broadcast team, he co-hosted Score Tonight from 1999-2004 as well as To the Point with Greg Sansone from 2004-2007. Furthermore, he co-created, co-produced and co-hosted Score on the NFL with Tim Micallef in 2002 which he continues to host to this day.

Appointed Director of Programming in March 2007 followed by Vice President of Production in December 2007, Mr. Sansone is a key player in Score Media’s daily operations. His lively personality and intense focus on getting the job done right are the cornerstones of his existence at the company. Although he can often be found spending too much time touching up his make-up, his perfected on-air presence is undeniable.

Jonathan Savage

Vice President, Digital Media

Jonathan Savage is Vice President, Digital Media at Score Media. He left mediumLarge, a web strategy design and development agency, and joined Score Media in 2000 as a developer. Since 2000 via a progression of roles, he’s been responsible for the design, build, optimization and deployment of 6 versions of theScore.com and hardcoresportsradio.com. Under his watch, theScore.com was the first sports portal in Canada to leverage blogging for editorial and reporting purposes.

In his current role, he provides strategic and operational leadership for the digital assets of The Score and Hardcore Sports Radio and manages a team of 12 content editors, developers and technologists. He is a passionate advocate for web content strategy and cross-platform Internet products.

He’s also an even bigger advocate of Charles Eames, Stanley Kubrick, Lego Slideshows on flickr and the Cadbury Gorilla advert.